DIRECTOR, OTC SALES & MARKETING

Company: Sun Pharmaceutical Industries, Inc.
Location: Hawthorne
Posted on: October 22, 2024

Job Description:

Support and collaborate with the Head of OTC Business and other cross functional departments (sales, finance, pricing & contract, supply chain, etc.) in the development and implementation of a combined Taro Private label and Ohm strategic plan including sales & marketing programs and tools of the US OTC product portfolio. This includes sales planning, market/customer expansion, sales performance analytics, financial/cost analytics and market analytics. The ideal candidate will have experience managing multiple projects working in a fast-paced environment and be able to work closely with senior management to execute strategic plan. Duties and responsibilities List the primary job duties and responsibilities

• Oversee pricing strategy for quoting competitive bids on Annual RFPs and adapt to industry challenges; develop system for tracking pricing and product development initiatives that are in various stages of development.
• Prepare annual budget for Taro and Ohm Labs OTC divisions; manage monthly forecasting for OTC
• Develop and manage the marketing budget for OTC projects
• Manage the development and implement promotional tools that support the strategic plans for the Taro and Private Label OTC products
• Manage the development and implementation of OTC sales and advertising programs including promotional accrual funds
• Develop and implement OTC promotional pieces (Displays, Bonus Packs, etc) to support specific category or customer programs.
• Participate in the assessment and implementation of OTC policies within the marketing mix (forecasting, pricing, distribution, etc.)
• Analyze syndicated OTC market data (when available) to understand how existing OTC products are performing and to identify new opportunities.
• Manage new item forecasting, pricing and customer selection
• Participate in preparation of financial presentation and explanation of sales performance to senior management
• Develop sales plan for generic wholesaler and in-house account (Genomma Labs)
• Develop low cost manufacturing analysis to drive more competitive pricing in the market
• Work closely with supply chain on compliance analysis to track actual customer demand to forecast estimates
• Collaborate with Sales Team and Business Development to identify new market opportunities to support organizations pipeline development. Qualifications
  • Bachelor's degree in Marketing, Finance, Science or related discipline.
  • Minimum 5-8 years of generic marketing management experience
  • 3-5 years of marketing experience in the OTC pharmaceutical industry preferred
  • Strong data analytical skills and maintenance of database information
  • Proven organization, communication and presentation skills.
  • Advanced Excel Skills.
  • Strong ability to handle multiple assignments.Working conditionsTravel:
    • Approximately 10%

Keywords: Sun Pharmaceutical Industries, Inc., New Britain , DIRECTOR, OTC SALES & MARKETING, Executive , Hawthorne, Connecticut